Real founders. Real numbers. No fluff.
The Zero to $10M ARR Podcast brings you behind the scenes with SaaS founders who’ve built real businesses—with real revenue. No theory. No recycled Twitter threads. Just honest conversations about what it actually takes to grow.
One conversation each week packed with actionable strategies and lessons for SaaS growth.
No outdated war stories. Just real tactics from founders and leaders actively building today.
Learn what drives real revenue, retention, and profit without chasing hype (or burning out).
Guests include
How Nathan Barry bootstrapped Kit from zero to $42M ARR in 10 years
Nathan’s path started with freelance web design, then selling iPhone apps, then writing books about design. In 2014, he went all-in on Kit (then ConvertKit), even though it was only making $1K per month.
How Guillaume Moubeche Built a $150M SaaS Empire from $1K
Guillaume Moubeche launched lempire in 2018 with $1K. Four years later, he sold 20% of the company for $30 million. Today, lempire’s products—including lemlist, lemwarm, lemcal, Taplio, and Tweet Hunter—serve over 125,000 businesses worldwide.
Jason Fried: $0 to $280M ARR (with no venture capital)
When it comes to building a SaaS business, the biggest early question most founders face is this: do I raise money or do I bootstrap? On this episode of the Zero to $10M ARR Podcast, we sat down with someone who’s been answering that question for over two decades—Jason Fried, co-founder and CEO of 37signals.
Adam Robinson of Retention
Adam’s story is wild. After a career on Wall Street as a Credit Default Swap trader at Lehman Brothers, he jumped into SaaS and never looked back. If you want a behind-the-scenes look at how a founder bootstraps two wildly successful SaaS companies with speed, efficiency, and clarity—this is it.
About the Hosts
Alex previously bootstrapped Groove to $5M ARR with 50% profit margins. He’s now building again from scratch and sharing everything along the way. Zero ego. Full transparency.
Tom’s led GTM and marketing strategy for top SaaS brands. He brings a sharp lens to founder conversations and digs deep into what actually moves the needle.